Joint Venture Proposal E-mail Tips

When contacting a prospective joint venture partner by email, there are some important things to remember. The first and most important is that this person you are contacting is busy….very busy….and they aren’t going to waste any time on emails that aren’t constructed in such a way as to get their attention right away. So many joint venture proposals end up in the deleted mail file not because they aren’t good proposals but because they were not well written proposals.

Point 1: Use the person’s name that you are writing to. Don’t start your email with ‘Hi’ or ‘Dear Webmaster’….those go straight to the deleted mail file. Go to whatever lengths to obtain a name and then use it.

Point 2: Introduce yourself in no more than two well constructed sentences using any personal recommendations you may have. They aren’t interested in your dog’s name or how many children you plan to have.

Point 3: Describe the product or service that you are seeking to form a joint venture agreement with them about. Use one paragraph…no more…..and offer to send them a free copy of your product.

Point 4: Make your proposal clear and precise. Bring to their attention any special commissions or benefits that you are offering. Do it in one paragraph.

Point 5: Compliment their website with focus on the positive points about it that you noted.

Point 6: Spelling and grammar do count. Run your email through spell check and get someone that you know really knows check for grammatical errors. You don’t want to sound dumb and uneducated.

Point 7: Include your contact information including your phone number, address, email address and, of course, a link to your website.

Make your email effective but as brief as it can be made and still say everything you need to say. It may take several rewrites before you get it right. Take the time to get it right before you hit the send button.